Can sustainable fashion be stylish? A common perception people have of sustainable fashion is that it's very limited, making it hard to curate a trendy wardrobe. But this is far from true. Of course there is a strong relationship between trending looks and fast fashion consumerism. However, this doesn't always have to be the case. By following trends that are timeless instead of just seasonal, you can ensure longevity in the clothes you wear. This way you can be fashion forward without compromising on ethics or sustainability. 5 timeless fashion statements for 2021/22 Forget minimalism and understated style, this season vibrancy is...
How to style Grandma's House Incase you aren't already familiar with our AW21 collection; 'Grandma's House' is our new retro inspired range of ethically sourced and sustainable clothing. There are countless cool ways to wear your favourite Ilk + Ernie pieces. But if you’re looking for inspiration then you need look no further! Here are our top styling tips for the coming season. 4 easy ways to look instantly more stylish 1) Vintage scarves It’s true, there really is a perfect scarf for every outfit. Vintage scarves can be found in endless fabrics, prints and colours meaning your options are anything but...
What is greenwashing? Greenwashing is a term used to define companies (normally fast fashion) launching campaigns, adverts or anything along those lines to create the illusion of them being environmentally conscious. The campaigns often contradict a companies previous reputation of being unsustainable. So, the purpose is to trick consumers into believing that they're helping the environment, when in reality they're still damaging it. Why do companies greenwash? Companies greenwash in order to cover up their negative environmental methods and to then appeal to conscious and sustainable consumers. This helps them to promote and sell their products while continuing to contribute...
How to style a jumpsuit The beauty of a jumpsuit is that it doesn’t take much effort to make it look good. This Ilk + Ernie wardrobe staple is cool, comfortable and incredibly versatile. There are so many ways to style this trend worthy piece. If you're looking for some styling inspiration then you need look no further. We’ve selected four of our favourite influencers to show you how they style their Ilk + Ernie jumpsuits, so you can see just how easy it is to make your jumpsuit stand out! Inspiration for how to style a jumpsuit Firstly, we...
Real talk : Volume. 2 - Good for you, good for the planet. Welcome to volume two of our monthly Q + A ‘Real Talk’: Our brand new IGTV series promoting empowerment within our community, which we're creating with the help of some of the most inspiring huns we know! Last month we touched base with body honesty advocate Jess Greenash about all things vagina related. For this months entry, we couldn’t think of a better guest to follow on with than the immensely inventive and sustainable brand upCircle beauty. "We want to leave the world better than...
What is transeasonal styling? As we transition from one season to the next, many times we fall under the false illusion that our wardrobe needs a switch up to. Not only is this exhausting but get's expensive too, right? If you haven't already heard this seasons buzzword, it's about time you did. 'Transeasonal' - four seasons, one wardrobe. Transeasonal styling is a clever way of curating your wardrobe to dress you across seasons. The intention of transseasonal styling is for you to shop less and wear your clothes for longer. Because in sustainable fashion, less is more. Not only will this benefit...
